10 Reasons You Should Outsource Your SEO

outsource your seo

Having you been struggling to achieve substantial organic traffic to your site? Are your SEO efforts taking up too much of your precious time? If you answered yes to any of this questions perhaps you need to outsource your SEO.

Outsourcing SEO (Search Engine Optimization) can offer several benefits to businesses, especially those without in-house SEO expertise or resources. Here are some reasons why a business (small, startup, or large) might choose to outsource their SEO efforts:

So, if you’re ready to learn about some solid reasons, let’s begin:


outsource search engine optimization

1. Expertise and Specialization.

SEO is a complex field that requires constant monitoring and adaptation to changing search engine algorithms. Outsourcing to an SEO agency or specialist means you’re tapping into their expertise and experience.

SEO experts are likely to be up-to-date with the latest SEO trends and best practices. So if you don’t have time to become an expert and specialize in SEO you may want to outsource your search engine optimization efforts.

2. Cost-Effective.

Hiring and training an in-house SEO team can be expensive and time-consuming. Outsourcing allows you to access a team of experts without the overhead costs associated with hiring and maintaining full-time employees.

If you did choose to hire an in-house SEO specialist, the market currently demands $62,778 per year. That’s a $5,281 per month cost just for one specialist. Outsourcing your SEO can save you thousands per month.

3. Time Efficiency.

SEO requires ongoing efforts in keyword research, content creation, link building, and analytics tracking. By outsourcing, you can free up your team’s time to focus on their core responsibilities while the SEO experts handle the technical aspects.

4. Access to Tools and Resources.

SEO agencies often have access to premium SEO tools and resources that can be costly for individual businesses to obtain. This access can help in more efficient and effective SEO campaigns.

5. Scalability.

Outsourced SEO services can be scaled up or down based on your business’s needs. You can adjust your SEO strategy without the constraints of hiring or letting go employees.

Less moving parts and people means you can be more agile in running and growing your business.

6. Reduced Risk.

SEO is constantly evolving, and Google’s algorithms can change frequently. An experienced SEO agency is better equipped to adapt to these changes and mitigate potential risks, such as algorithm updates that could negatively impact your rankings.

7. Faster Results.

SEO agencies typically have established processes and strategies that can lead to quicker results compared to a learning curve for an in-house team. This is particularly beneficial for businesses looking for fast improvements in their online visibility.

Sure, every new site will need to see out Google’s short-term sandboxing, but when you hire an SEO pro you can rest assured that they’ll get results faster than a new hire with little experience.

8. Comprehensive Approach.

SEO is not just about optimizing your website; it includes content creation, link building, technical SEO, and more. An SEO agency can provide a holistic approach, addressing all aspects of SEO.

So, if you’re seeking to outsource your SEO, be sure you choose a partner who intends to attack SEO from all angles.

9. Objectivity.

Gain an objective perspective. Hiring an external SEO consultant or SEO agency can provide an unbiased and objective perspective on your website’s performance and strategy. They are not as emotionally attached to your business as internal employees might be, which can lead to more critical and effective analysis.

10. Focus on Core Competencies.

By outsourcing SEO, you can allow your team to focus on what they do best, whether it’s product development, customer service, or sales, while the SEO experts handle the technical aspects of improving your online presence.

Final Thoughts

It’s essential to choose the right SEO agency or SEO expert carefully. Look for a reputable firm with a track record of success, and ensure that their approach aligns with your business goals and values.

Communication and collaboration with your chosen SEO partner are also critical for a successful outsourcing relationship.

That said, we’re just a few clicks away when you’re ready to outsource your SEO.